While checking out the latest huge mall that is the Pavilion KL, the house mate, friend, and I decided that we should have some appetizer before dinner. The famous J.CO Donuts just opened their first franchise in Malaysia at this mall, perfect.

half a dozen sweetness that go straight to your waist line
J.CO Donuts is actually a chain from Indonesia, often criticized for copying the style of the even-more-famous Krispy Kreme (from the States but have a few shops in Indonesia) and doing a very good job at it. It’s been quite a number of years since I had Krispy Kreme donuts and I do wish they are available in Malaysia too.

my favorite would be the original glazed donut
We ordered half a dozen + a free donut for RM 10.95. Individual donut goes for RM 2.00 to RM 2.30, but the more you order, the cheaper it gets. A big box of 2 dozen donuts would be less than RM 30 instead of the expected RM 48. Pretty interesting pricing scheme I’d say, sort of like an evil plot to make you fat.

this dude seems to be enjoying the snack
The donuts were sweet, and to be fair, pretty good. The fillings were generous, and the dough very soft and airy, they have a very nice bite to it and does not fill up the stomach too quickly. My favorite would be the original glazed donut, and although I prefer Krispy Kreme’s version that has a slightly crunchier texture, this one is plenty good too.
I also have sampled the Big Apple’s glazed donut at the Curve, this one is on the same par. Try it.
Address:
LL1.05 Pavilion KL
168 Jln Bukit Bintang
55100 Kuala Lumpur
Tel: 03-2141 7751
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By suanie on Sep 24, 2007 | Reply
doughnuts are evil
By Rice Blogger on Sep 24, 2007 | Reply
ohh…if you take a look at krispy kreme in indonesia…they are selling them at RM1 a donut…..(with credit offer you buy one dozen, free 2 dozen)
i doubt they are making money after franchising fee, rental, worker salaries, raw material, overhead and credit card charges.
By Junkgirl on Sep 24, 2007 | Reply
I tried Krispy Kreme and I find it too sweet and the smell of the glaze is unbearable.
Is it available in Msia? Even if it is, I doubt that it’ll last long. It’ll probably start off well or crazy like I saw in Shinjuku where there was a queue for the main queue for Krispy Kreme. But it’ll probably fade like Dunkin Donuts
By KY on Sep 24, 2007 | Reply
Rice Blogger,
which might tell us why they only have 3 stores in the whole country?
By TZ on Sep 24, 2007 | Reply
I was passing by on last Saturday during my visit to Pavilion. Just wondered what actually great about JCO… seems like everyone was lining up for this…
Just curious, what is the difference between JCO and Dunkin donut?
By KY on Sep 24, 2007 | Reply
TZ,
Well, J.CO donuts are softer and in some way, richer than the Dunkin donuts. Furthermore, due to the high volume of customers, the donuts don’t stay on the shelve for more than a few minutes. You always get them fresh out of the oven.
By ShaolinTiger on Sep 24, 2007 | Reply
Dunkin donuts are mingin, J.Co and Big Apple are nice and light.
By Wannabe Economist on Sep 24, 2007 | Reply
I think this would be way better than the mass produced Dunkin Donuts. =)
By Reta on Sep 24, 2007 | Reply
what’s with you and donutsss =P
By ian on Sep 25, 2007 | Reply
so far big apple never fails to conjure up a long queue in the curve.
how about jco? haven’t got the chance to visit pavilion yet.
By win sern on Sep 25, 2007 | Reply
drooOoollllLLlllssss…
i guess its time to blog about mooncake d…
Heppy Mid-autum Festival!
By sheryl on Sep 26, 2007 | Reply
is there very long queue? when i was in jakarta, the queue is always very very long. plus, i even saw ppl bringing back dozens of donuts on the plane back to kl. haha!
By Kelvin on Sep 26, 2007 | Reply
queue wasn’t too bad but then again the place just opened so it has yet t heat up.
By FA on Sep 26, 2007 | Reply
I thought JCO and Big Apple were THE SAME franchise because their decos and even the name of the doughnuts were similar
By Kelly on Sep 28, 2007 | Reply
I’m glad J Co finally made it in KL!!! I haven’t tried Big Apple but I had J Co in Jakarta and it’s much much better than Dunkin’ Donuts for sure! After I discovered J Co I really felt pity for us Malaysians who had to endure Dunkin’ Donuts for years! For those who haven’t tried it, try it and you’ll know what I mean!
P/s: Donuts are not very healthy and contain about 300 calories (depends on the type) so eat wisely!
By farah on Sep 28, 2007 | Reply
next time you go KY - tapau for me and soo hsia. soo hsia may not want her portion - so i can have two portions instead!
By KY on Sep 29, 2007 | Reply
farah,
it was a weekend laa
By Yuen-Chi Lian on Oct 13, 2007 | Reply
I miss Krispy Kreme
Don’t remind me, omg!
yc
By Eddie Ngo on Oct 13, 2007 | Reply
i think doughnuts are overated. only a nerd eats it. its not suitable to be eaten by girls either. its just dough with liquid sugar toppings, very unhealthy. makes u fat, makes ur teeth ugly and make u look nerdy. its stupid. doughnut eaters are attention seekers
By Kennice on Oct 19, 2007 | Reply
We also went to this place. Its good. Have anyone try Big Apple Donuts & Coffee at The Curve. Please take a look at our website.
http://makanpedia.blogspot.com/
By rezazurien on Oct 21, 2007 | Reply
Hey,
Just wondering… since u posted this under the Halal Food category, are you confirming that J.Co Donuts are halal, then? Donut glaze do contain gelatin u know, which may contain animal fat. I’m just concerned ur misleading readers, including myself, as i was logged on wondering if j.co donuts were halal, and ur info seems pretty vague. Do J.Co and Big Apple have halal certification? Can u let me know? Thanks!
By KY on Oct 21, 2007 | Reply
rezazurien,
I am under the impression that they are, not entirely sure if they have a halal certificate. You should be able to check with them through phone, however.
By jess on Nov 24, 2007 | Reply
the J.co Donuts are very delicious, soft and fluffy but you may disappointed with it. They have famous donuts (as pics above, the one with the black topping, forgotten the name) but they won’t make it when there’re lots of,lots of customer.
do you that i had been q up for 1/2 hr just bcoz wanna to try? hahaha….
By KY on Nov 24, 2007 | Reply
jess,
1/2 is a pretty long time to wait for some donuts! Last I went there the line was so long I just gave up
By Intan J.CO Donuts & Coffee on Nov 27, 2007 | Reply
Greetings From J.CO Donuts & Coffee!
In celebrating our 2nd opening in Sunway
Pyramid this 7 December, we’re pleased
to inform all donut lovers out there
that J.CO will be doing sampling from
27th Nov until 4th Dec (12pm till 5pm)@
SUNWAY PYRAMID LEVEL 2 (NEW WING). Lots
of donuts will be given away during that
hours, so come and join the fun with
J.CO! See you there!!
Regards,
Intan Suraya
J.CO PR (M)
By Esther on Nov 28, 2007 | Reply
i wanna eat j. co donuts …
By karen on Dec 6, 2007 | Reply
oh believe me, krispy kreme is way much better than j co. besides states of course, they hav it in sydney and melbourne too.
By DEE on Dec 7, 2007 | Reply
I tink their operation process is causing the long queue… JCO shld speed up their turnaround time else ppl will just walk away… tried once but will not queue more than 20 mins for it again!
By KY on Dec 7, 2007 | Reply
karen,
Krispy Kreme is good, I agree, but I think J.Co’s pretty close.
DEE,
Yeah, the que is a bit ridiculous!
By Hae Hanafi on Jan 22, 2008 | Reply
Intan Suraya,
Since u are the J.Co PR (M), is J.Co halal?
TQ
By KY on Jan 22, 2008 | Reply
Hae Hanafi,
I am quite sure this is halal.